"KUNG FU TASTE/鹅师傅"体验店的设计由陈列共和精心打造，其优势在于将品牌文化与现代设计巧妙融合。设计中不仅体现了粤港新食尚，还通过1888公里这一概念，传达了品牌从广东到北京的文化旅程，强化了地域文化的传播与融合。在VI设计、空间设计和陈列设计的全面合作框架上，确保了品牌形象的一致性和识别度，同时通过创意的陈列和装饰，如雕塑和悬挂布料，增添了空间的层次感和动感。此外，通过优化店铺动线和商品布局，提升了顾客的沉浸式体验，这体现了陈列共和在视觉营销和顾客体验设计方面的专业能力。The "KUNG FU TASTE/Goose Master" experience store is meticulously designed by Chen Lie Gong He, seamlessly blending brand culture with modern design. It reflects the new food trends of Guangdong and Hong Kong and conveys the brand's cultural journey from Guangdong to Beijing through the concept of "1888 kilometers," enhancing regional cultural exchange. The comprehensive collaboration in VI, spatial, and display design ensures brand image consistency and recognition. Creative displays and decorations, such as sculptures and hanging fabrics, add depth and dynamism to the space. Moreover, by optimizing store layout and product placement, the immersive customer experience is enhanced, showcasing Chen Lie Gong He's expertise in visual marketing and customer experience design.
